Elevate Your Brand with Expert Product Photography
- Jon Allen

- Sep 24
- 4 min read

Woodridge Retail Group provides conversion-focused product photography for retail and eCommerce. We create retail-ready images that meet marketplace requirements (Walmart, Sam’s Club, Amazon) and help shoppers understand, want, and buy your product—fast.
Why Product Photography Matters
Product photography is the disciplined process of planning, lighting, styling, and capturing images of a product. This allows customers to evaluate it online or in print. Great product photos are:
Accurate (true color, scale, and texture)
Compliant (follow retailer/marketplace rules)
Persuasive (clarify benefits and remove purchase friction)
Consistent (same look across SKUs and channels)
The Power of Visuals
In today's digital marketplace, visuals play a crucial role in consumer decision-making. High-quality images can significantly impact sales. They not only showcase your product but also tell a story. This is where we come in.
Why Choose Woodridge for Product Photography
Retail-ready by design. We work backward from PDP specs and retail guidelines so your images upload cleanly and look right on the shelf and online.
Studio precision + speed. Repeatable lighting, color management, and a QA checklist deliver consistency across large assortments.
Transparent pricing. Clear, per-image pricing with volume discounts.
Full-service styling. Apparel prep, ghost mannequin assembly, hand models, props, and light set design for brand-right storytelling.
Edit suite excellence. Retouching, dust cleanup, color correction, pathing, and variant swaps so your entire catalog matches.
Shot Types & When to Use Them
1) White Background Product Photos (a.k.a. “catalog shots”)
Definition: Crisp studio images on pure white, focused on the product with accurate color and clean edges.
Best for: Primary PDP images, comparison tiles, line sheets, packaging approvals.
What you receive: High-res JPGs suitable for marketplaces, plus web-ready exports and square crops on request.
Typical deliverables Include: Front, back, left/right, top, angled hero, and details as needed.
2) Ghost Mannequin Photos (for apparel and soft goods)
Definition: Apparel photographed on an internal mannequin, edited so the form disappears—creating a 3D “invisible model” look.
Best for: Tees, polos, hoodies, outerwear, dresses, uniforms; when you need shape/fit without a live model.
What you receive: On-white hero + alt angles, collar/hood/hem detail crops, consistent hem-to-neck line.
3) Hand Model Product Photos
Definition: Clean, on-white or neutral shots featuring a hand interacting with the product.
Best for: Scale, usability, portability, texture cues (e.g., caps, dispensers, gadgets, beauty).
What you receive: Sequence showing grip, operation, before/after, or open/close states where applicable.
4) Lifestyle Product Photos (context & story)
Definition: Real-world or set-built scenes that show the product in use.
Best for: PDP secondary images, A+ content, ads, social, email, and retail PDP carousels that require context.
What you receive: Scene-planned images with props, on-brand surfaces, and diverse backgrounds; portrait and landscape orientations.
Other options include: Lay-Flat, flat-lay sets, macro/detail crops, ingredient/feature callouts, multi-packs and bundle shots, as well as label/claims close-ups.
Compliance & Marketplace Readiness
We produce images to meet major retailer and marketplace PDP guidelines, including:
Pure white backgrounds as required
Proper aspect ratios and generous resolution for zoom features
Centered framing, clean edges, no watermarks or promotional badges
Consistent angles across a category or brand family
Need retailer-specific sets (e.g., Walmart PDP, Sam’s Club tiles, Amazon listing photos)? We’ll build your spec sheet so uploads are painless.
Our Streamlined Process
Fast, Predictable, Scalable
Ship & Scope – You send SKUs and a shot list (we can create the list for you).
Style & Shoot – We prep, steam, assemble (ghost mannequin), and style for consistency.
Edit & QA – Color-true retouching, dust cleanup, pathing, crops, and spec checks.
Deliver – Secure download of master files + web-ready exports; archives retained for reorders.
Reshoots/Variants – Add flavors, colors, or pack sizes later—your look stays matched.
What You Get (File & Format Standards)
Shot to retailer requirements (Amazon, Walmart, Sam’s Club, etc.)
JPGs (sRGB) and web-ready exports
Optional PNG cutouts (transparent background) and vector paths
Standard crops: 1:1 square, 4:5 PDP, 16:9 banners on request
Industries We Support
We cater to various sectors, including food & beverage (CPG), beauty/personal care, apparel & accessories, jewelry, footwear, home & kitchen, sporting goods, tools, toys, electronics accessories, seasonal/holiday, and more.
Quick Answers
What is product photography? Studio-quality images that accurately show a product and persuade a customer to buy.
White background vs. lifestyle? White isolates the product for clarity/compliance; lifestyle adds context and emotion for conversion.
Ghost mannequin? A technique that makes apparel appear worn—without a visible model—so fit and structure are clear.
Hand model photos? Images showing real-hand interaction for scale and usability cues.
Do you meet retailer specs? Yes—our files are built to upload cleanly to Walmart, Sam’s Club, Amazon, and major retailers.
Sample Shot Lists
Food/CPG: Front hero, angled hero, nutrition panel, ingredient panel, top/bottom, seal/closure detail, multipack arrangement, lifestyle in use.
Apparel: Front ghost, back ghost, left/right, collar/hood detail, fabric texture macro, size-label detail.
Devices/Accessories: Front/back, ports, cables, in-hand scale, installed/in-use lifestyle.
How to Prepare Your Products
Send pristine, production-quality samples; include extra labels/packaging for close-ups.
Provide any brand style guides, color values, and retailer targets.
Include assembly instructions (ghost mannequin, multi-packs, bundle builds).
Tell us your priority SKUs and upcoming launch dates.
Book Your Photo Shoot
Ready for product photography that is retail-ready and built to convert? Let’s plan your shot list and get your products live.
FAQ (SEO & PAA-friendly)
What’s the difference between white background and lifestyle product photos? A white background isolates the product for clarity and compliance; lifestyle photography places it in context to show scale, setting, and use cases.
What is ghost mannequin photography? A method for apparel where the mannequin is removed in post-production, allowing garments to appear naturally worn, showcasing fit and structure.
Do you provide hand model photography? Yes. Hand model shots effectively communicate scale and usability, making them ideal for showcasing beauty, gadgets, and small appliances.
Can you match retailer PDP requirements? Yes. We build to current retailer guidelines, deliver proper crops/ratios, and follow naming rules to streamline your upload process.
How fast is the turnaround? Project-dependent. Typically 10-12 days. Standard timelines are set at kickoff; rush options are available.
Do you retouch and color-correct? Absolutely. Color accuracy and cleanup are part of our standard QA.
Will you return our products? Yes—return (please include a return shipping label), donate, or dispose options are available; oversized items may require special handling.

