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Profile
Join date: Feb 28, 2022
About
Location: Northwest Arkansas, USA
Industry: Consumer Packaged Goods (CPG) Sales & Marketing
Expertise: Retail Innovation, Brand Development, Strategic Partnerships
About Jon Allen Jon stands at the forefront of retail innovation as the CEO of Woodridge Retail Group, a leading consumer packaged goods sales & marketing agency based in the heart of American retail, Bentonville, AR. Personal Philosophy Jon believes in the power of relationships and collaborative growth. He advocates for a consumer-centric approach, emphasizing the importance of understanding and adapting to evolving consumer needs and preferences.
Posts (247)
Dec 8, 2025 ∙ 2 min
Holiday Chargeback Autopsy: Lessons for 2026
Nearly 203 million consumers shopped during the five-day Thanksgiving–Cyber Monday weekend—a record. More orders, more shipments, more exceptions.
And that means more chargebacks.
If November and December are when sales spike, January is when the chargebacks show up in your inbox. The trick is not just to pay them and move on, but to treat them like a free consulting report from your retailers.
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Dec 4, 2025 ∙ 3 min
Did Holiday Retail Sales Actually Lift Your Margin?
The National Retail Federation (NRF) expects 2025 holiday retail sales in November and December to cross the $1 trillion mark for the first time, up about 3.7%–4.2% over last year. And 2024 already set a record, with core holiday sales hitting roughly $994.1 billion, up 4% year over year.
That’s great for headlines. But here’s the question that matters for you as a supplier:
Did holiday retail sales actually lift your margin?
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Dec 1, 2025 ∙ 3 min
Year-End Close: Turn Holiday Data into Buyer Wins
Year-end close can feel like a necessary evil. Accruals. Reclasses. Deductions. Spreadsheets everywhere.
But here’s the opportunity: the same work you are doing to close the books can help you open the story you tell buyers in 2026.
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