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Retail Strategies & Supplier Insights
Discover the strategies and insights you need to thrive in the competitive retail landscape. Retail Strategies & Supplier Insights delivers expert advice, actionable tips, and the latest industry trends tailored specifically for retail suppliers. Whether you’re looking to boost sales, recover profits, or navigate retailer relationships, our blog is your go-to resource for success.


Post-Audit Recovery: Are Retailers Keeping Money That Should Be Yours?
You sold the product. You invoiced the retailer. You should get paid, right?
Not so fast.

Jon Allen
Apr 2, 20251 min read


Do You Need a Food Broker? 5 Signs Your Brand Is Ready for Retail Representation
You’ve got a great product. You’ve been hustling at farmers’ markets, getting into a few local stores, maybe even selling well on Amazon....

Jon Allen
Mar 27, 20252 min read


The Shrinking Shelf: How Private Label Growth Is Impacting Emerging CPG Brands
Retailer private labels are slowly squeezing out the once diverse selection of branded products. Kroger, Walmart, and Target are each expand

Jon Allen
Mar 26, 20252 min read


Retail Chargebacks 101: What They Are and How to Minimize Them
You did everything right. Your shipment was on time, and your product was packed perfectly. But then—boom—you check your invoice and see...

Jon Allen
Mar 25, 20252 min read


The Science of High-Converting Product Photos: What Online Shoppers Expect
Picture this: You’re browsing online for a new travel mug. Two brands pop up. One has a sleek, well-lit image that shows the mug’s...

Jon Allen
Mar 20, 20251 min read


How to Land Your Product on Retail Shelves: A Step-by-Step Guide for Emerging Brands
You’ve got a killer product. Maybe it’s the best small-batch hot sauce anyone’s ever tasted, or a protein bar that actually tastes good. Fri

Jon Allen
Mar 19, 20252 min read


The Dirty Truth About Retail Deductions: What Every Supplier Needs to Know
Let’s talk about a problem that’s draining suppliers dry— retail deductions. You send a shipment, triple-check the paperwork, and think...

Jon Allen
Mar 12, 20253 min read


The Hidden Costs of Doing Business with Big Retailers (And How to Avoid Them)
Landing your product in a big retailer sounds like a dream come true. But many suppliers quickly realize it can also become a financial...

Jon Allen
Mar 10, 20252 min read


Retail Buyers Are Overwhelmed—Here’s How to Stand Out
Retail buyers are drowning. They are bombarded with thousands of product pitches yearly, each claiming to be the next big thing. The...

Jon Allen
Mar 6, 20252 min read


The Hidden Costs of Poor Retail Execution: How to Avoid Costly Mistakes
Retail execution isn’t just about getting your product on shelves—it’s about ensuring it stays visible, moves quickly, and meets retailer...

Jon Allen
Mar 5, 20253 min read


Why Small Retail Brands Are Winning Big in Retail Right Now
The retail landscape is shifting, and small retail brands are seizing the moment. While legacy brands have long dominated the shelves,...

Jon Allen
Feb 26, 20253 min read


How to Break Into New Retail Channels: Online, Big Box, and Beyond
Expanding your brand into new retail channels can be a game-changer for growth. Whether you're eyeing big-box stores, diving into...

Jon Allen
Feb 24, 20252 min read


How to Manage Retailer Expectations: What Buyers Really Want from Suppliers
Managing retailer expectations is key to building long-lasting relationships and ensuring your products fly off the shelves. But what...

Jon Allen
Feb 20, 20252 min read


How AI is Transforming Retail—And What It Means for Suppliers
Artificial intelligence (AI) isn’t just a futuristic concept; it’s revolutionizing the retail industry.

Jon Allen
Feb 17, 20251 min read


Mastering Product Photography: How Better Images Boost Sales
A picture is worth a thousand words, but it’s worth thousands of dollars in retail.

Jon Allen
Feb 13, 20251 min read
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