Retail Strategies & Supplier Insights

You’ve got a fantastic product—the DTC store hums. Reviews are glowing. Now you want a spot on a national shelf. Good—know the bar keeps rising. Retailers are fielding more pitches while private label grabs a record share, making differentiation and execution non-negotiable. (In the first half of 2024, store brands hit 20.4% dollar share  and 22.9% unit share  in the U.S.) And competition for buyer attention is real. Walmart’s 2025 Open Call alone welcomed 500+ entrepreneurs

A food broker is a contract sales representative who connects food and beverage manufacturers with retail buyers—think grocery chains, club stores, mass, and specialty. They don’t buy or own your product; they sell it, manage the relationship, and help move it through existing retail channels.

The journey from the kitchen or production floor to mass retail shelves is both challenging and full of opportunity. From the initial spark of product creation to securing prime placement in stores, the path is complex and highly competitive. In this landscape, food brokers play a pivotal role in helping brands break through the noise and achieve retail success.

You get the email. “Just wanted to let you know I’ve accepted a new role…” And just like that, your champion at retail is gone. Now What?...

Are you struggling with deduction management in retail? Learn how to recover revenue and streamline the process with our expert tips.

Walmart’s Q2 2024 earnings report shows how American shoppers navigate today’s marketplace and can help you improve your strategy.

Explore how private label products are transforming the retail industry, offering insights and strategies for retailers and suppliers.

Discover the advantages of partnering with a food broker to boost your sales, save costs, and navigate the complex retail landscape efficien

The journey from manufacturing to mass retail creates challenges and opportunities for brands at every stage of their development. Its...

In the complex world of consumer packaged goods (CPG), particularly within the food and beverage sector, standing out in a crowded...

The landscape of U.S. grocery retailing is vast and competitive, with a few giants leading the charge. As the CEO of Woodridge Retail...

Introduction: Walmart, the retail juggernaut, has again disrupted the industry landscape by unveiling groundbreaking AI and AR...

As we begin 2024, the retail landscape is evolving unprecedentedly, driven by technological advances and changing consumer behaviors. For...

Introduction As the festive glitter settles post-holidays, Consumer Packaged Goods (CPG) suppliers often face a less sparkly reality: a...

In today's economic landscape, where uncertainties loom, and market slowdowns cast their shadow, consumer packaged goods (CPG) suppliers...

Unlocking the Power of Private Label Sales: A Retail Buyer's Guide by Woodridge Retail Group