top of page

Retail Strategies & Supplier Insights
Discover the strategies and insights you need to thrive in the competitive retail landscape. Retail Strategies & Supplier Insights delivers expert advice, actionable tips, and the latest industry trends tailored specifically for retail suppliers. Whether you’re looking to boost sales, recover profits, or navigate retailer relationships, our blog is your go-to resource for success.


Did Holiday Retail Sales Actually Lift Your Margin?
The National Retail Federation (NRF) expects 2025 holiday retail sales in November and December to cross the $1 trillion mark for the first time, up about 3.7%–4.2% over last year. And 2024 already set a record, with core holiday sales hitting roughly $994.1 billion, up 4% year over year.
That’s great for headlines. But here’s the question that matters for you as a supplier:
Did holiday retail sales actually lift your margin?

Jon Allen
Dec 4, 20253 min read


Cyber Monday Chaos: E-Comm Deductions That Stick
Cyber Monday has become the Super Bowl of online retail.
In 2024, U.S. shoppers spent $13.3 billion online on Cyber Monday, up 7.3% year over year—the biggest single online shopping day ever recorded. During the peak hours of 8:00–10:00 p.m. Eastern, consumers were spending about $15.8 million per minute.

Jon Allen
Nov 24, 20254 min read


Black Friday Setup: One Bad File, Thousands of Refunds
From the outside, Black Friday is all about doorbusters. From your side of the table, it’s about something way less glamorous: data integrity.

Jon Allen
Nov 21, 20253 min read


The Six-Week Holiday Sprint That Makes or Breaks Your Year
If you sell into big retail, your year isn’t 12 months long. It’s 12 months… plus the six-week sprint from early November through New Year’s.

Jon Allen
Nov 19, 20254 min read


Are Your Product Photos Costing You Sales?
Product photography isn’t decoration. It’s conversion, returns, and compliance—rolled into pixels.

Jon Allen
Nov 14, 20252 min read


SNAP Whiplash? Protect Sales and Margin Now
SNAP is moving. Not just the dollar amounts—but timing, eligibility, and how shoppers use those dollars. If you sell food and beverages, you’ll feel it. Some of it will be a breeze at your back. Some of it? A headwind.

Jon Allen
Nov 10, 20258 min read


Why Every Supplier Needs a Food Broker
If you’ve ever tried to get your product onto a retail shelf, you already know—it’s not easy. Retail buyers are swamped, competition is fierce, and retailers expect suppliers to deliver not just a product, but a plan. This is where a food broker comes in. Think of a food broker as the “middle gear” in the retail machine. They don’t own your product, but they help move it forward by connecting you with the right buyers, negotiating terms, and ensuring your product actually se

Jon Allen
Nov 7, 20252 min read


Walmart’s Next Play: Trends Suppliers Must Ride
Walmart’s Next Play: Trends Suppliers Must Ride Walmart isn’t just remodeling stores—it’s rebuilding the operating system of U.S. retail. From a “store of the future” blueprint in Texas to AI-powered shopping and exit tech, the world’s largest retailer is wiring digital into every aisle, endcap, and app screen. If you sell to Walmart (or want to), here’s what’s changing—and how to line up your game plan now. What Walmart is building (and why it matters) A flagship “store of t

Jon Allen
Oct 23, 20254 min read


SNAP Changes 2025: What Suppliers Must Do Now
If your brand touches center store, fresh, or private label, the latest SNAP shifts aren’t just policy news—they’re a demand signal.

Jon Allen
Oct 21, 20255 min read


Open Call 2025: What to Know Now
Walmart’s annual Open Call is happening right now in Bentonville—and the energy is real. Think hundreds of founders from nearly every corner of the country streaming into town to pitch U.S.-made, grown, or assembled products to Walmart and Sam’s Club merchants.

Jon Allen
Oct 8, 20253 min read


Unlocking the Benefits of CPG Broker Solutions
Navigating the retail world can feel like trying to find your way through a dense forest without a map. You know there’s a path to success, but the twists and turns can be overwhelming.

Jon Allen
Oct 7, 20254 min read


Retail Deductions 101: Terms, Causes & Solutions
“Retail deductions” are amounts a retailer withholds from your invoice—usually for shortages, compliance issues, pricing discrepancies,...

Jon Allen
Sep 24, 20255 min read


Unlocking Rapid Growth: The Retail Broker’s Magic Touch
In the retail world, where countless brands jostle for attention, achieving a foothold can often feel like scaling Everest. Yet, the...

Jon Allen
Oct 19, 20232 min read
bottom of page