Retail Strategies & Supplier Insights

By early December, most suppliers are looking at the same thing: big, beautiful holiday sales numbers… and a deduction report that feels like a crime scene. Retailers are forecasting more than $1 trillion in U.S. holiday sales this year, with November and December accounting for around 19% of annual retail sales. That’s the good news.

By early December, most suppliers are looking at the same thing: big, beautiful holiday sales numbers… and a deduction report that feels like a crime scene. Retailers are forecasting more than $1 trillion in U.S. holiday sales this year, with November and December accounting for around 19% of annual retail sales. That’s the good news.

Year-end close can feel like a necessary evil. Accruals. Reclasses. Deductions. Spreadsheets everywhere. But here’s the opportunity: the same work you are doing to close the books can help you open the story you tell buyers in 2026.

The confetti falls on New Year’s. Then January hits… and your deduction report looks like a horror movie. That’s not a coincidence. Holiday returns and “excessive defectives” programs are increasingly where retailers manage their risk—and where suppliers quietly lose a lot of money.

From the outside, Black Friday is all about doorbusters. From your side of the table, it’s about something way less glamorous: data integrity.

Product photography isn’t decoration. It’s conversion, returns, and compliance—rolled into pixels.

SNAP is moving. Not just the dollar amounts—but timing, eligibility, and how shoppers use those dollars. If you sell food and beverages, you’ll feel it. Some of it will be a breeze at your back. Some of it? A headwind.

If you’ve ever tried to get your product onto a retail shelf, you already know—it’s not easy. Retail buyers are swamped, competition is fierce, and retailers expect suppliers to deliver not just a product, but a plan. This is where a food broker  comes in. Think of a food broker as the “middle gear” in the retail machine. They don’t own your product, but they help move it forward by connecting you with the right buyers, negotiating terms, and ensuring your product actually se

If your brand touches center store, fresh, or private label, the latest SNAP shifts aren’t just policy news—they’re a demand signal.

Navigating the retail world can feel like trying to find your way through a dense forest without a map. You know there’s a path to success, but the twists and turns can be overwhelming.

“Retail deductions” are amounts a retailer withholds from your invoice—usually for shortages, compliance issues, pricing discrepancies, freight/OTIF misses, or after-the-fact (post-audit) claims.

Think triage and workflow. The goal is to recover fast while preventing the next hit.

You don’t have to choose between a food broker  and a deduction recovery  team. The compounding effect comes from both: brokers prevent...

If Congress misses the October 1 funding deadline, parts of the U.S. government will shut down. Essential services will keep running, but...

Retail deductions aren’t a one-time clean-up—they’re a tax on sloppy hand-offs. A strong food broker earns their keep long before the first PO by preventing the errors that become chargebacks: mis-keyed price files, barcode hiccups, promo mismatches, late/short deliveries, and compliance misses.

“Retail deductions” are amounts a retailer withholds from your invoice—usually for shortages, compliance issues, pricing discrepancies,...

A food broker is a contract sales representative who connects food and beverage manufacturers with retail buyers—think grocery chains, club stores, mass, and specialty. They don’t buy or own your product; they sell it, manage the relationship, and help move it through existing retail channels.

Imagine this: a food supplier delivers 20 truckloads of salsa to a retailer. Everything looks good—until the next remittance statement. Suddenly, thousands of dollars are missing. The codes? “Shortage,” “labeling error,” and “freight non-compliance.”

For every small brand dreaming of shelf space at Walmart, Kroger, or Target, the reality is clear: the competition isn’t just tough—it’s...

Retail deductions are frustrating enough when they’re predictable. But what happens when the rules change—when a retailer quietly shortens the dispute window or introduces new deduction codes with little warning?