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Retail Strategies & Supplier Insights

Discover the strategies and insights you need to thrive in the competitive retail landscape. Retail Strategies & Supplier Insights delivers expert advice, actionable tips, and the latest industry trends tailored specifically for retail suppliers. Whether you’re looking to boost sales, recover profits, or navigate retailer relationships, our blog is your go-to resource for success.

Private Label Keeps Getting Harder to Beat

Many branded suppliers still see private label as just the cheaper product tucked away at the end of the shelf. That way of thinking is outdated. Private label is no longer quietly in the background. It has grown, become more focused, and plays a bigger role than before. Circana reported on March 31 that U.S. private label sales hit $330 billion in 2025, with a 24% unit share and a 23% dollar share of the market. Circana also noted that private label is now a key growth dr

Jon Allen

6 hours ago6 min read

Woman with long hair, smiling at her phone, stands by a grocery cart filled with produce. Bright yellow background, casual attire.

Private Label: How to Keep Your Shelf Space

Private label is no longer a side story. It is one of the main stories in retail right now. PLMA reported that U.S. private label sales reached a record $282.8 billion in 2025 , up 3.3% year over year. National brands grew just 1.2% . Over the past five years, private label dollar sales increased $64.8 billion , and dollar share rose from 19.1% to 21.3% . Unit share reached a record 23.5% . That is not a blip. That is momentum. And the story is evolving. Circana said this we

Jon Allen

Apr 14 min read

Torn blue paper revealing text "AND THE WINNER IS..." on white background. The paper curl creates suspense and excitement.

Walmart might be the big winner of the blocked Kroger–Albertsons merger

Discover how the blocked Kroger merger impacts the grocery landscape, with Walmart emerging as a key player. Explore the Kroger merger dynamics.

Jon Allen

Jan 126 min read

Woman in green shirt joyfully throws colorful confetti against a bright orange background,

Private Label’s Surge: How Brands Still Win

Private label (store brands) isn’t “coming.” It’s here—growing, confident, and better funded than ever. In 2024, U.S. store brands set record shares and surpassed $270B in sales; 2025 projections push even higher.

Jon Allen

Nov 12, 20252 min read